Saving your Good Idea From Getting Shot DownBook - 2010
Explains how to effectively present and carry through one's business idea, focusing on the key areas of contention that opponents will offer and detailing how to combat each of them.
Publisher: Boston, Mass. : Harvard Business Review Press, c2010.
Branch Call Number: 650.1 KOT
Characteristics: xi, 192 p. ;,22 cm.